How to choose your college from the
influencing commercial advertisements
The commercialization of education as
become more apparent and the need for using marketing tools is greater than
before. This study aims to identify the demographic and background information
of studies that differentiate their perception above quality of higher
education.
A sample of 432 students was taken from
top private university to evaluate their perception to words dimensions of
higher education. Multinomial regression analysis was conducted to identify the
characteristics of student which makes their perception about quality of higher
education. The findings show the status of students of higher education.
We provide a great way to the students
on their carrier to have a quality of higher education in the top universities.
